Hall II
ObeySession
Where obsession becomes design.
ObeySession is a creative fashion and design concept by Rami Ayach, shaped around precision, attitude, visual identity, and limited-edition product thinking.
Crafted between Beirut and Italy, each piece is made to order in 20 to 25 days and delivered worldwide.
9 pieces
Explore CollectionLondon Codes deciphers this pulse through sculptural forms, each marked by the London Jewel, a brushed gold circle intersected by a sapphire line. Handmade to order, timeless, symbolic, and unapologetically modern.
8 pieces
Explore CollectionDesigned as wearable architecture, NUDA reduces footwear to its most essential elements: skin, structure, and tension. Transparent materials meet precise geometry. This is not decoration. It is presence.
11 pieces
Explore CollectionObeySession SS25 redefines luxury through geometry, sensuality, and Mediterranean light. Precision-crafted in Italy and designed in Beirut. Bold silhouettes, luminous palettes, and dual-material options.
8 pieces
Explore Collection